Hendrik van Amstel

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Branding

Luftrettung Deutschland


The well developed German air rescue system does not appear as an united network. To change this the new created brand "Luftrettung Deutschland" organizes air rescue deployments.

Year:
2018

Docent:
Thomas Klefisch


The german air rescue system is operated by various organizations. The most famous orange helicopters are operated by Ministry of the Interior and federal police. The majority of all deployments certainly are executed by associations like ADAC, Johanniter and DRF Luftrettung.

The new brand unites the system and its operation. The well known orange colour frames the corporate design and is expanded on all helicopter varnishes. Safety shapes the core design element. All communication reposes on aviation diction.

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© 2022 – Hendrik van Amstel – Impressum & Datenschutzerklärung

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